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Why We Need Every Man To #BeAModelMan
Amidst the bustle of #SuperBowl 50, a sleek, one-of-a kind Tesla equipped with a customized projector roamed the streets of San Francisco, projecting our #BeAModelMan campaign on buildings all over the city. Created in partnership between The Representation Project, Futures Without Violence, and Obscura Digital, #BeAModelMan is sparking a national conversation about limiting masculine stereotypes and raising a healthier, less violent generation of boys and young men. With the NFL's record of accepting violence on and off the field, it's critical we hold executives, owners and coaches accountable for creating a culture where positive role models can thrive. Together, we can challenge limiting stereotypes, and inspire a national conversation about what it means to ‘be model men’.What do you think?Learn more and join the campaign at beamodelman.org
Posted by The Representation Project on Tuesday, February 9, 2016- 10 Feb
Be a Model Man
#beamodelman
Why We Need Every Man To #BeAModelMan: Amidst the bustle of #SuperBowl 50, a sleek, one-of-a kind Tesla equipped with a customized projector roamed the streets of San Francisco, projecting our #BeAModelMan campaign on buildings all over the city. Created in partnership between The Representation Project, Futures Without Violence, and Obscura Digital, #BeAModelMan is sparking a national conversation about limiting masculine stereotypes and raising a healthier, less violent generation of boys and young men. With the NFL’s record of accepting violence on and off the field, it’s critical we hold executives, owners and coaches accountable for creating a culture where positive role models can thrive. Together, we can challenge limiting stereotypes, and inspire a national conversation about what it means to ‘be model men’.What do you think?Learn more and join the campaign at beamodelman.org
The Representation Project
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